EXECUTIVE CERTIFICATE IN PUBLIC RELATIONS

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COURSE DESCRIPTION

The goal of this course is to provide an in-depth understanding of public relations principles, concepts and emerging trends in Public Relations. Participants will explore the “world of public relations” including the responsibilities and functions of the public relations practitioner.

 

COURSE CONTENT:

  • Introduction to Public Relations
  • Public Relations Ethics and Law
  • Strategic Planning & Public Relations Campaigns
  • Image Management
  • Media Relations
  • Crisis & Internal Communications
  • Stores Management & Administration
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  • Stock Control & Inventory Management
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  • Packaging & Distribution Management
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  • IT Aspect of Supplies & Materials Mgt.
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  • Import & Export Management
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  • Supplies & Purchasing Management
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Instructor

¢1,800.00
0244405047
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