The goal of this course is to provide an in-depth understanding of public relations principles, concepts and emerging trends in Public Relations. Participants will explore the "world of public relations" including the responsibilities and functions of the public relations practitioner.
What you'll learn
Introduction to Public Relations
Public Relations Ethics and Law
Strategic Planning & Public Relations Campaigns
Image Management
Media Relations
Crisis & Internal Communications
Course content6 topics
1. Introduction to Public Relations After enrolment
2. Public Relations Ethics and Law After enrolment
3. Strategic Planning & Public Relations Campaigns After enrolment
4. Image Management After enrolment
5. Media Relations After enrolment
6. Crisis & Internal Communications After enrolment
AFCAB Faculty
This course is taught by experienced AFCAB lecturers who practise what they teach. Admissions can tell you who is leading the next class.
When does the next class start?
Intakes run regularly in weekday and weekend groups. Admissions confirms your start date after you enrol.
How do I pay?
Online with MTN MoMo, Telecel Cash, AirtelTigo Money or a Visa or Mastercard card. Your course opens once payment is confirmed.
Will I get a certificate?
Yes. On completion you receive an AFCAB certificate, accredited by the Ghana Education Service.
Can my organisation book a group?
Yes. Any programme can run in-house for a team. Call +233 24 440 5047 or email training@afcabgh.com.